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Apple CEO: ‘We’re To Blame’ On Diversity. SnapChat: It Isn’t ‘Cool’ To Keep Track.

Posted by New Leaders Council 4 Admin on June 09, 2015 at 10:45 AM

Originally published on Think Progress on June 8 2015, by Lauren C. Williams. 

It can’t be a coincidence that two of tech’s most prominent CEOs — Apple’s Tim Cook and Snapchat’s Evan Spiegel — tackled the industry’s notorious diversity problem ahead of two major industry events.

Before the start of Apple’s annual Worldwide Developer Conference (WWDC) in Menlo Park, California Monday, CEO Tim Cook dropped in on a room full of STEM scholarship recipients to tell them the tech community as a whole has failed and is to blame for the industry’s lack of diversity, Mashable reported.

“I think it’s our fault — ‘our’ meaning the whole tech community,” Cook said. “I think in general we haven’t done enough to reach out and show young women that it’s cool to do it and how much fun it can be.”

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