Technology has made the world of today a wildly different, more connected, place than ever before. As tech continues to influence the way millennials live our day to day, the influence tech has on campaigns grows at a much slower pace. Here is an interesting piece by Darren Samuelsohn for Politico, published October 22, 2014, on tech, its experts, and the GOP.
Here’s an early reality check for Republican White House hopefuls: The party doesn’t have enough tech experts to staff up a wide-open primary campaign.
What the aspiring GOP candidates will need to mount a modern-day tech race are campaign veterans with a wide range of seasoned digital skill sets — for fighting TV admen over budgets, writing fundraising email copy that doesn’t go straight to the trash bin and in using data the right way to find potential donors and voters.
Read the full story, here: http://www.politico.com/story/2014/10/the-gops-2016-tech-deficit-112121.html